Growing Your Traffic With A Google Knowledge Graph

Google Knowledge Graph Entry Update

The Knowledge Graph is a massive database of information that is used by Google to deliver users better organic search results. The intent of this system is to provide users with quick answers that they might be seeking based on their queries instead of just providing links to external pages. Example of a Google Knowledge Graph on a search results page:

Importance of A Google Knowledge Graph

Getting your information into the database of the Knowledge Graph can help Google understand who you are and who your business is connected to. But more importantly, utilizing the knowledge graph for your business can be a significant step in driving more traffic to your website. It also makes your business look legitimate among the rest. Below, is an example of the growth seen by a business who took full advantage of the power of Google’s Knowledge Graph in 2015:

Significance of Having a Wikipedia Page in Getting A Knowledge Graph

Although it is not 100% clear what the criteria are for attaining a Knowledge Graph, having a Wikipedia page is a significant factor in this consideration. This could be because Wikipedia.org is the 5th most visited domain throughout the web and sees nearly 3,000 visitors every second to any one of its 5.6 million articles on the English version alone. Or maybe Wikipedia is important because it is the go-to website for information and shows up close to the top of search results across many queries as it has established a history of extremely high domain authority.

In either case, Wikipedia is a website that gets over 400 million monthly visitors and has established itself as a central pillar in the current structure of the web. Having an article on this site can help you or your business should be included in the marketing strategy for your business.

Why Pay Someone Else to Build Your Wikipedia Page?

It is completely free to edit or create a Wikipedia page – you don’t even need an account. However, the guidelines for editing/creating have become increasingly difficult to satisfy over the years and now pose a great challenge for anyone trying to create a page for the first time.

All Wikipedia guidelines for content must be followed. These include suggestions such as:

  • The language and style of writing must fit that which is seen in encyclopedias.
  • The notability of the subject matter must be significant enough to find reliable, third-party sources about the topic. Furthermore, the guidelines for notability are specific to each subject and include different rulesets for topics such as: academics, astronomical objects, books, events, films, geographic features,
  • The sourcing of facts, allegations, or ideas used on Wikipedia must be verifiable and published by reliable sources. These sources must be secondary and cannot include any primary sources that were written by you. Additionally, writing anything that goes beyond the ideas from the cited sources can get your page removed.
  • Content must always be written from a neutral point of view.
  • Content cannot be plagiarized or copied from the sources being used.

Content for Wikipedia must have the same core ideas as the sources it is citing from without copying the original material or adding any additional thoughts of your own. This style of writing must come from your own words, maintain a neutral tone, and be supported by secondary sources that are reliable and verifiable.

Juggling all of these guidelines can be a daunting task for anyone who is unfamiliar with the process. If you want a Knowledge Graph but feel that your time is better spent focusing on your business rather than writing an awesome Wikipedia article, then give us a call at CaliNetworks (805) 409-7700.

Our Reviews

CaliNetworks Reviews

Gavin ShippenGavin Shippen
06:11 26 Oct 23
Tathagat TantyTathagat Tanty
19:52 28 Sep 23
I recently engaged CaliNetworks for digital marketing consultation for my website, and the experience has been nothing short of five-star! The team demonstrated a profound understanding of the digital landscape, providing innovative strategies and actionable insights that have significantly elevated my online presence. Their tailored approach, coupled with exceptional communication and commitment to achieving results, has driven increased traffic and conversions, ultimately contributing to the growth of my business. CaliNetworks' expertise and dedication make them a standout choice for anyone seeking to enhance their digital marketing efforts, and I wholeheartedly recommend their services!
Johnny LinJohnny Lin
18:42 12 Sep 23
CaliNetworks is incredibly fast in their service delivery, ensuring that no time was wasted in getting things up and running. Their responsiveness to queries and concerns were immediate, making the entire process seamless and stress-free. What truly sets them apart, however, is their profound technical knowledge coupled with their extensive experience in both SEO and PPC. It's evident that they not only know their craft but excel in it. If you're seeking a team that combines efficiency with expertise, CaliNetworks is the way to go. Highly recommended!
Julie AllgoodJulie Allgood
00:10 05 Aug 23
The team at CaliNetworks has been amazing. Their expertise, along with clear communication and listening to our needs has already made a difference in our recruiting process, drawing more attention to our site, and the leads that have come to us are right on point! We appreciate their attention to detail, and look forward to continuing our successful partnership with CaliNetworks.
Barry CohnBarry Cohn
21:46 27 Jun 23
I am very impressed with Ty and his ideas regarding our website. Based on his recommendations, we saved almost $10,000 with two acquisitions and their websites. I moved to CaliNetworks when Jenny Manocchio joined their team; she is a fantastic employee and contact for everything we do on the website and with our SEO and content. I highly recommend CaliNetworks.
Kim JonesKim Jones
17:57 23 Dec 22
I've worked with several stellar social media companies in the past, and CaliNetworks is by far the best of the best! What sets them apart is not only their full-suite of digital media offerings (social, SEO, and graphic design), but also their exceptional service, focus on exceeding their clients' expectations, and creative solution offerings. I can't recommend them enough!
Stella JamesStella James
13:02 09 Dec 22
Calinetworks has been amazing to work with. They helped me move and host my website, as well as fix all of the issues I was having. Support has been great and I'm looking forward to improving my online business with them.Always available very detailed oriented & never misses a beat!
Bradley LeeseBradley Leese
01:34 31 Oct 22
Ty Carson, the president of CaliNetworks, is about as sharp as they come. I had the great privilege of working with Ty many years ago, and I am a much better SEO Analyst because of his leadership and wealth of knowledge. Considering Ty has consulted with some of the largest companies in the world, I recommend taking advantage while prices are low because demand for his services is on the rise.
Gavin ShippenGavin Shippen
06:11 26 Oct 23
Tathagat TantyTathagat Tanty
19:52 28 Sep 23
I recently engaged CaliNetworks for digital marketing consultation for my website, and the experience has been nothing short of five-star! The team demonstrated a profound understanding of the digital landscape, providing innovative strategies and actionable insights that have significantly elevated my online presence. Their tailored approach, coupled with exceptional communication and commitment to achieving results, has driven increased traffic and conversions, ultimately contributing to the growth of my business. CaliNetworks' expertise and dedication make them a standout choice for anyone seeking to enhance their digital marketing efforts, and I wholeheartedly recommend their services!
Johnny LinJohnny Lin
18:42 12 Sep 23
CaliNetworks is incredibly fast in their service delivery, ensuring that no time was wasted in getting things up and running. Their responsiveness to queries and concerns were immediate, making the entire process seamless and stress-free. What truly sets them apart, however, is their profound technical knowledge coupled with their extensive experience in both SEO and PPC. It's evident that they not only know their craft but excel in it. If you're seeking a team that combines efficiency with expertise, CaliNetworks is the way to go. Highly recommended!
Julie AllgoodJulie Allgood
00:10 05 Aug 23
The team at CaliNetworks has been amazing. Their expertise, along with clear communication and listening to our needs has already made a difference in our recruiting process, drawing more attention to our site, and the leads that have come to us are right on point! We appreciate their attention to detail, and look forward to continuing our successful partnership with CaliNetworks.
Barry CohnBarry Cohn
21:46 27 Jun 23
I am very impressed with Ty and his ideas regarding our website. Based on his recommendations, we saved almost $10,000 with two acquisitions and their websites. I moved to CaliNetworks when Jenny Manocchio joined their team; she is a fantastic employee and contact for everything we do on the website and with our SEO and content. I highly recommend CaliNetworks.
Kim JonesKim Jones
17:57 23 Dec 22
I've worked with several stellar social media companies in the past, and CaliNetworks is by far the best of the best! What sets them apart is not only their full-suite of digital media offerings (social, SEO, and graphic design), but also their exceptional service, focus on exceeding their clients' expectations, and creative solution offerings. I can't recommend them enough!
Stella JamesStella James
13:02 09 Dec 22
Calinetworks has been amazing to work with. They helped me move and host my website, as well as fix all of the issues I was having. Support has been great and I'm looking forward to improving my online business with them.Always available very detailed oriented & never misses a beat!
Bradley LeeseBradley Leese
01:34 31 Oct 22
Ty Carson, the president of CaliNetworks, is about as sharp as they come. I had the great privilege of working with Ty many years ago, and I am a much better SEO Analyst because of his leadership and wealth of knowledge. Considering Ty has consulted with some of the largest companies in the world, I recommend taking advantage while prices are low because demand for his services is on the rise.
js_loader